My name in Second Life is Joie Arai and I love to take pictures, I love clothing. So that brings me here, the two together scream "BLOG!" I want to share the things I really enjoy about my SL and hope to include many different styles.

I try to show things as I would wear them, and want my photography to reflect my style. Clean, simple, and elegant. The art of making a beautiful picture that shows off the clothing and still has those elements is something I strive for. When I use props and backdrops, or even in-world locations, I try to choose things that show the clothing. To me, it is after-all a fashion blog. Fashion first.

Style isn't about what you wear, it's how you wear it. Here I get to live the dream of having anything I want (almost!) and expressing myself in many ways. I hope you'll join me in my Fashionate Desires, and have a peek into my SL.